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Saturday, October 15, 2011

How To Assess AdSense Keyword Value

It is important to be able to assess AdSense keyword value. If you're hoping to create a successful AdSense website you need to know the AdSense potential of the keywords that you're using on your site. Does a specific keyword deserve particular focus? And how much do advertisers pay for certain keywords?

There's no use guessing the worth of keywords in the hope that it will help attract quality, high paying AdSense ads. In such instances it is very likely that your 'guess' will be completely wrong. You need to know for sure, the AdSense worth of your chosen keywords and to do this you need a tried and tested method to assess their keyword value.

The best method is to first do some basic keyword research on the particular words of interest. For your chosen key phrases to be of much worth they need to be at least popular and if possible they should have as little competition as possible from other sites focused on similar keywords.

So you need to investigate supply and demand levels for your chosen terms and phrases. After you've gathered the necessary information, you then need to find the true AdSense value of the key phrases. To do this it is best to use Google's keyword search tool.

Within this application you can find out the actual monetary value of particular keywords. But to do this you need to reconfigure it a little so that it displays the data you need. If you know how much advertisers pay for specific key phrases it is possible to work out the potential worth of particular keywords.

For instance if an advertiser pays $2.00 per particular keyword you can estimate that between 70-80% of that will be paid out to the publisher and the remainder is taken by Google. That means that it is possible to earn between $1.40-$1.60 every time a visitor clicks one of the ads related to the keyword in question.

This knowledge can help you maximize the earning potential of your AdSense website by giving you the information you need to focus on the most lucrative keywords related to your website theme. You shouldn't stumble through the process of creating a quality pay-per-click website. To truly exploit the full potential of your AdSense venture you can't afford to be ignorant of the pertinent facts related to AdSense keyword values.

Knowing AdSense keyword values enables you to fine-tune your AdSense website in order to maximize its earnings. By focusing on high paying AdSense keywords related to your AdSense theme, you can increase the Cost-Per-Click (CPC) for the ads delivered to your website and you can increase its overall money-making potential.

AdSense Guide
Victor Awo loves writing articles about web-related topics. He has been using Pay-Per-Click schemes for a number of years and has enjoyed the highs as well as the lows of making money online.
AdSense Keyword Values



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Average AdSense Earnings For AdSense Newbies

What are average AdSense earnings and why is it important to know? Average AdSense earnings are notoriously difficult to estimate due to the fact that one of Google's rules vigorously discourages the publishing of revenue related material. But we can actually work an approximate figure based on average Cost-Per-Clicks (CPC), average traffic levels and average Click-Through-Rates (CTR).

The latest estimates claim that the average pay out per click on an AdSense ad is about $0.50. Which on reflection doesn't seem like much money. But the essence of Google's pay per click scheme is the monetization of traffic. It's all about the number of visitors that pass through your website. The more people that you have passing through the more money you're likely to make with the scheme. So if you have a substantial amount of people passing through your website you can potentially make a lot of AdSense cash.

An average successful AdSense website gets approximately 100-200 visitors a day. However, not all the people passing through a site will click on the ads displayed on it. It is estimated that on average people will click on ads on a decently optimized AdSense website 2-5 per cent of the time. Some extremely well optimized AdSense friendly websites can get Click-Through-Rates (CTR) of more than 10% but these instances are relatively uncommon.

So if we gather these figures together, we can get a very rough value for how much an average AdSense earns per site. An average AdSense website earns about $5.00 a day (based on a CTR of 5%).

Of course some AdSense websites earn much, much, more, but we also have to remember that a lot more websites earn much less. However, if we accept this value for the average AdSense earnings per website, what is the average AdSense earnings per AdSense publisher?

Now, this value is harder to estimate. The number of websites owned by different webmasters differ from just a single website to hundreds. The more successful webmasters normally own a number of quality AdSense websites.

A single average performing website could earn you approximately $140.00 a month. But if you happened to own 20 websites of a similar ilk you could earn something in the region of $2800.00 a month.

As you can see, it is important as an AdSense publisher to have an understanding of average AdSense earnings. It helps put your AdSense project into perspective and can help motivate you towards creating a number of well performing websites which you can use to maximise your overall AdSense earnings.

AdSense Guide
Victor Awo loves writing articles about web-related topics. He has been using Pay-Per-Click schemes for a number of years and has enjoyed the highs as well as the lows of making money online. For more information see his site at: AdSense Earnings



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Top 5 AdSense Secrets

AdSense is a tool that belongs to Google's advertising program suite. The incentive for website owners to utilize AdSense is to allow Google top post advertisements on their sponsored websites. This can consist of embedded images, text advertisements and even linked blog content. All website owners involved must enroll in the AdSense program through the website Google uses to build this program. Just search for "Google AdSense" on Google.

I am sure you are looking for AdSense secrets at this point, but hang in there. There are requirements to meet when working with the AdSense program. They will require you to add a piece of code on your website. This code determines the configuration of the advertisements and the content embedded. This helps Google to keep your advertisements floating in the internet. You gain earnings based on the number of ads linked to your website and how often your site gets "clicked." Google AdSense utilizes a system that assimilates your earned revenue based on a per-click basis and conversions after the clicks according to your ad impressions.

This is all a simple process to get started with AdSense and send your business into a boom of AdSense tricks, revealing Google AdSense secrets layer upon layer.

So now we move on to the AdSense tricks of the trade. These are the top 5 tips to give you an AdSense advantage with your business. This is concise and easily executed, so pay attention:

1. Mix up your ads into an appealing visual blend. Use AdSense color and font size to adapt a unique appearance. This concept has been tested through application and it has proven to be effective. It is advised to use a similar color of your web page background in the field of your advertisement. Use blending, similar colors overall. Working with a graphic artist may be useful as certain unexpected colors such as the many shades of brown may add a compelling visual impact to the advertisement.

2. It is a wise choice to opt for high add placement, first on the page, just like the ideal pick of fruit from a fruit basket. Primary ads appearing in the page will generally gain the most income per click.

3. It is of great benefit to opt into image, video and flash ads on top of the text ads. Among all of the AdSense tips, this is the most useful. Embedded images can be isolated images, animation sequences (brief), or even short advertorial content. Visual appeal is powerful. This catches the attention of the viewer immediately. The first ten words used in a video are critical to catching observer attention. Incentive points are thus clicked more often, and AdSense tricks gain you further income.

4. If you are running multiple sites, Your CTR is actually calculated from your overall account and not only each individual channel. This means that a low CTR on one account will crash your overall account even if another of your sites is simply booming in CTR. Any websites that have a 0.02% or lower CTR, remove them. Move on.

5. Opt-into placement advertising. This allows advertisers to specifically choose your website to advertise on. Make sure to allow advertisers to advertise on all your banners and provide useful descriptions. The easier you make it for them to find your site to advertise on, the more advertisers you'll get. Remember, placement advertisements generally yield higher RPM's then contextual.

These tips should give you new insight into some AdSense secrets to benefit the growth of your business and improve overall revenue.

Kean Graham is one of the banner ad monetization experts at Monetize More. He specializes in boosting the banner ad revenues of high traffic websites. Kean specifically specializes in online classified monetization.

To learn more about monetizing banner ad inventories or specifically online classifieds, please visit: http://www.monetizemore.com/



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5 Tips on How To Earn Money From Google Ads

Whether you are a beginner or a long-time veteran of the online business scene, you may well have questions about how to earn money from Google ads. A great program that requires very little set-up and maintenance is Google's AdSense program. Once it is incorporated on a website, it will pretty much run by itself.

Of course, making money with Google ads is not an automatic process. As with all other online income opportunities, your first goal in order to succeed is to gain some technical know-how of how the Google AdSense program works. This will determine the amount of income that you will be able to generate.

There are a number of things that influence the ad placements on a website. Google ads are either textual or graphic advertisements that are displayed based on the content of a particular page or web article, the audience of a particular website, or the preferences of an advertiser. According to Google, 'keyword analysis, word frequency, font size, and the overall link structure of the web' are the criteria that are used to decide which advertisements go on a particular web page. It is important to keep this in mind because it will help you decide the kind of content for your website.

To earn money from Google ads, website owners must consider the following criteria:

1. Are your articles well-targeted to your audience? Make sure that before you even consider signing up for a Google AdSense account that you spend time determining your market. Your readers are more likely to click on your website's advertisements if your articles and keywords are highly targeted.

2. Does most of your content generate targeted advertisements? The automated process of placing ads is a double-edged sword. On the one hand, Google ads lend themselves to the plug-and-play approach, which means that they can run on autopilot. The drawback of this is that you have very little control over what appears on your site. If your content does not generate targeted advertisements, chances are that you will not get enough ad clicks and revenue from your site.

3. What do you want your readers to do when they access your web page? Knowing the intent of your audience is important in order for you to generate income from Google ads. Some kinds of content are simply better than others in convincing people to click on advertisements. For example, an article that talks about the 'five best couches for living rooms' would likely do better than an article about the 'history of couches'. Why? Readers of the first article are very likely to be potential buyers, whilst the second article will possibly attract those who are just casual web surfers looking for something interesting to read. Obviously, those who are in 'purchasing mode' are more likely to click on the advertisements.

4. How well are your ads located on your website? If you want to generate AdSense revenue then you must have good content, but it is also very important that you find the right place on your web page to insert advertisements. There is no hard and fast rule about the best place to insert ads - it can vary from one site to another. However, Google says that in general, it is best to place advertisements as close as possible to web content. This is where it will command the most attention from readers.

5. Does your website properly integrate Search Engine Optimization techniques? It goes without saying that website traffic is the most important prerequisite in making money form Google ads. Using well-integrated keywords, meta tags, and other SEO techniques will help you acquire the online visibility you need to earn money from Google ads.

Whether you intend to use AdSense as a primary or secondary source of online income, it can boost your bottom line if you can implement an effective strategy.

Would you like more help on how to make money online? Then claim your free copy of the 90 page report 'Internet Marketing Revealed'. You'll also get Ruth Morgan's 5 step guide to setting up your own internet business. To get your free report and 5 step guide go to HowToBuildYourInternetBusiness.com today.



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3 Steps to a More Profitable AdSense Website

It seems that every man and his dog wants to make money using Google AdSense. What's more, it seems that every new webmaster who dares venture into this territory does so with easily achievable profits in mind.

The one thing that we always have to remember about Google AdSense is that it's a lot like any other monetization strategy: it takes a fair share of failures, a large sum of trial and error, to get it right.

The biggest danger that a lot of webmasters face, particularly webmasters who are new to the process of monetizing a website using Google AdSense, is relying solely on the medium to profit from their web presence.

Google AdSense should be merely one monetization strategy in a collection of monetization strategies for a blog or website - what's more, it should not be the sole reason for your website's existence.

However, in this article I will go into more depth on a few steps you can take to potentially improve the AdSense earnings you generate from your blog or website.

#1: Increase the Prominence of Your Ad Units:

The simplest way to improve your existing AdSense earnings is to focus on increasing the prominence of the Ad Units which currently feature on pages throughout your website.

The simplest way to achieve this is to raise the Ad Units above the fold of your site, and make them one of the focal points of your landing pages.

Many webmasters focus heavily on integrating AdSense ads into their content without ever considering where, rather than how, these Ads should be placed.

The best position for your Ad Units is obviously above the fold of your website.

#2 Integrate Your Ads into Your Content

It's really simple to try and make your AdSense Ads stand out from the rest of your content - however, this is also one of the biggest makes new AdSense developers make when launching a new web presence.

It's quite simple really, all you have to do is ask yourself whether or not you would be more inclined to click on an Ad because it is highlighted a bright shade of orange? The answer is typically no.

You should always be more focused on trying to integrate your Ads as opposed to making them stand out. Not only will this benefit your click-through rate, but it's also likely to result in superior clicks, clicks which are more likely to convert, for advertisers.

#3 Consider The Number of Ad Units you place on a page

Web users don't typically respond very well to "Ad Farms."

You have to begin looking at your website as one of your users looks at it - you have to ask the question: would the proliferation of Ads on this page in any way detract from the user experience?

If the answer is yes, then you should potentially reconsider positioning Ads on the page.

When it comes to Google AdSense, less is typically more. Users are becoming increasingly attuned to Ads on the web - they know what they look like and in many cases, they are subjected to "Ad Blindness."

Again, the ultimate aim should always be to integrate, rather than emphasise, and advertisement.

Gareth J Power is a renowned author on Google AdSense and Online Marketing. Please visit InsertWebsiteHere.net or OneClickMonetization.com for more information on how to create a website.



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