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Monday, October 10, 2011

AdSense Rules You Need to Know

Often the eagerness to start making money with AdSense blinds a new AdSense publisher to the importance of knowing the rules on how to use AdSense. Many beginners dismiss the need to know about all the rules often assuming that all AdSense rules are common sense. The fact is that AdSense is a scheme that operates on the web that enables publishers to make money. So what are the AdSense rules you need to know?
AdSense ads should not be put on pages containing, adult, hacking and gambling content. Basically you should avoid putting AdSense on sites that contain negative, non-family safe or potentially offensive material.
Unfortunately, some of these types of sites are extremely popular on the web. But remember, do not put AdSense ads on these sites unless you want to get banned.


This rule also applies to content generated by users. As an AdSense a publisher, Google makes you responsible for ALL the content that you display on your website. So you must monitor all the content that is created by the users of your site to make sure they don't break any AdSense rules. This means that a human being must evaluate each user generated page in your site before AdSense code is placed in it. Copyright infringement is when an individual makes a copy of someone else's work without their permission. Google AdSense rules on this matter are clearly stated in the section of their site that discusses the Digital Millennium Copyright Act (DMCA). They have a very solid system in place that enables anyone to file a notice of infringement and which also enables individuals to file a counter notice.

Make sure you understand AdSense rules and always try to create your own material whenever possible.
The last important AdSense rule involves click behaviour. Even though it sounds ridiculous there are some AdSense beginners that still believe they can get away with clicking their own ads. Well Google do know, they do find out. Other AdSense publishers use more subtle ways on their sites to encourage the click. Clicks must originate from genuine human interest in the ads themselves, not by the publisher encouraging them.
You cannot use methods to encourage accidental clicks by covering ads with hyperlinked images. Or embedding a Google ad link unit into a menu system so that a visitor can't tell the two apart.
Get informed so that you can use AdSense more confidently and securely.


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